9 out of 10 ideas will fail: How fast can you drop bad ideas?

I tried to figure out how to accelerate delivery for a long time. I thought that mattered most. I was wrong.

Delivering faster doesn't mean creating more value.

Delivering what users care about is what creates value.

The real challenge is figuring out what users need and combine with business value creation.

How do you solve this puzzle?

Product Discovery Do…