Be Careful! Assumptions Are The Mother of Many Problems!

Dealing with assumptions to avoid waste and maximize value

How often do you get surprised by one of the following?

• Customers don’t understand your solution, even though the team did their best

• Leads don’t convert to customers, even though your value proposition is clear

• Tech aspects get more complicated, even though your team is highly skilled

• Current users don’t engage with your new shiny feature, even though you’…