A Life Beyond Features for B2B PMs

5 ways to escape from the feature factory circus

Being a PM is hard. Being a B2B PM is even harder!

Here’s why:

• Sales will promise features without telling you

• Customers will tell you what they want, which often doesn’t mean users need it

• Most people define success as delivering promised features on time

• Measuring results is complex, as you probably lack substantial evidence

Let’s take this episode to shar…