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Dibyendu Tapadar's avatar

The 4 'Here's Why' points are the best summarization of the B2B PM challenges I have ever read. Bingo.

David Pereira's avatar

Glad to know it spoke to you that way :)

Wayne Chen's avatar

Sales will promise features without telling you — I hate this, but it’s the reality of being a B2B PM. Most of the time, sales or solution architects don’t involve you in the sales pitch, and you end up covering for their promises.

David Pereira's avatar

It's a sad reality. That's why building a partnership with sales and working collaboratively is fundamental to succeed. We can only thrive together.

Wayne Chen's avatar

Yea need to build that trust first so they will come to you early. It’s one of the most important soft skill for b2b pms

Humberto Pinheiro's avatar

Great text David. In my case there is also an additional challenge which is: the focus is not necessarily selling our Digital Product, but another physical one. Working for Industry, you can also expect to be harder to try/test new things, as the expectation and the image of a traditional company has to be preserved.